HSN
Komen for the Cure thanks HSN, for their partnership this fall, in the breast cancer movement. From October 1 through October 31, 2007, HSN sold various items to benefit Komen live on the air and on ww.hsn.com. The retail sales price and benefit to Komen varied per product, and HSN made a $250,000 minimum guaranteed donation through this initiative. HSN also solicited donations from viewers throughout the month of October, and 100% of the funds collected were donated to Komen. The partnership will continue in October 2008.
Program Information
Benefit to Komen for the Cure: varies per product
Suggested Retail: varies per product
Guaranteed Donation: $250,000
Product Available for Purchase: on your local HSN Channel or at www.hsn.com
Program Active: October 2007
2007 contribution: more than $500,000
Total Number of Years for Program: 2



