About Cause Related Marketing

Komen's 5 Questions to Ask

With so many cause-related marketing programs out there, how can you be sure your money is going where it should?

Review Komen’s 5 Questions to Ask and learn how to identify cause marketing programs you can feel good about.

Featured Partners

Better than down and dirty

As the newest member of Komen’s Million Dollar Council, Oreck’s Clean for the Cure® supports the breast cancer movement.

A Sentimental Journey

Spread the breast cancer message in communities large and small with the help of Coldwater Creek

Make Every Cup Count

Support breast cancer awareness with Komen's newest partner, Coffee-mate.

Other Ways to Give

Take Legislative Action
Shop in our Promise Shop
Participate in a Race or Event
Make a Donation
Become a Volunteer

Dockers®

Susan G. Komen for the Cure is proud to be the beneficiary of Levis Strauss & Co. through its Dockers® “Khakis for the Cause” program. Dockers® women’s pink ribbon collection will be sold at Dockers® stores and retailers nationwide from August 31, 2007 through December 31, 2008. Komen for the Cure will receive $1 per item sold with a guaranteed donation of minimum guaranteed donation of $100,000 for the program period. Additionally, Dockers® made $100,000 in support of Breast Cancer Awareness Month as announced on the Ellen Degeneres show in October 2007.

Program Information

Benefit to Komen for the Cure: $1 per product
Suggested Retail: Prices vary per product
Product Available for Purchase: Dockers® stores, www.dockers.com, and retailers nationwide
Guaranteed Donation: minimum guaranteed donation of $200,000
Program Active: August 31, 2007 through December 31, 2008
Total Number of Years for Program: New in 2007