About Cause Related Marketing
Komen's 5 Questions to Ask

With so many cause-related marketing programs out there, how can you be sure your money is going where it should?

Review Komen’s 5 Questions to Ask and learn how to identify cause marketing programs you can feel good about.


Featured Partners

Fiesta For the Cure™

On the Border - Fiesta for the Cure logo

On the Border Mexican Grill & Cantina celebrates National Breast Cancer Awareness month by turning their restaurants pink.


Pretty In Pink

Image of M&M's package

M&M'S® Brand Chocolate Candies wear shades of pink to support Komen’s promise.


Cards for the Cure®

Hallmark Cards for the Cure logo

A card can be supportive, too. For 10 years, Hallmark has been promoting breast cancer awareness and the search for a cure for 10 years.



Other Ways to Give

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Carlisle Collection, Ltd.

Carlisle Collection logo

Each year, the efforts of Susan G. Komen for the Cure are promoted by the Carlisle Collection, Ltd., a company specializing in direct sales of fine women’s apparel. Carlisle produces luxurious silk scarves which represent their commitment to women’s good health and well-being. When a Carlisle customer makes a donation payable to Komen for the Cure of $125 or more, through a Carlisle Consultant, she receives this special scarf. Contributions from the program have totaled more than $1 million to date. For more information or to locate the Carlisle Consultant nearest you, visit www.carlislecollection.com.

Program Information

Program Name: Carlisle Collection – Fabric of Hope
Benefit to Komen for the Cure: $125 per customer who desires to make a donation to Komen.  Customers who choose to donate will receive a scarf from their Carlisle Consultant.
Product Available for Purchase:  Carlisle Consultants nationwide
Program Active: Year round
2007 Contribution: More than $130,000
Total contribution since program’s inception: $1.4 million
Total number of years for program:
10 years

The Carlisle Collection, Ltd., is a member of the Komen Million Dollar Council.