About Cause Related Marketing
Komen's 5 Questions to Ask

With so many cause-related marketing programs out there, how can you be sure your money is going where it should?

Review Komen’s 5 Questions to Ask and learn how to identify cause marketing programs you can feel good about.

Featured Partners

One link at a time

Pandora Jewelry logo

Pandora Jewelry’s pink ribbon charms help Komen for the Cure spread breast cancer awareness.


Tool time is the perfect time

Tomboy Tools logo

Tomboy Tools help nail down awareness and support the breast cancer movement.


Check cash or carry

Deluxe Checks logo

Deluxe Check’s Checks for the Cure launches a new design for the latest program in support of Komen.



Other Ways to Give
Take Legislative Action
Shop in our Promise Shop
Participate in a Race or Event
Make a Donation
Become a Volunteer

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KitchenAid

KitchenAid logo

Susan G. Komen for the Cure is the beneficiary of “Cook for the Cure®, Presented by KitchenAid.”  During 2008, KitchenAid is proud to donate $1,000,000 to Susan G. Komen for the Cure in conjunction with its pink product collection.

Consumers must register each pink product purchased at www.cookforthecure.com to generate a donation.  Since 2001, Cook for the Cure® has raised more than $6 million for Komen for the Cure and earned such accolades as the Cause Marketing Forum’s prestigious Halo Award. For more information, visit www.cookforthecure.com.

KitchenAid has created a new and improved party kit that provides ideas for raising funds while hosting a party for family and friends.  More than 20 pages of recipes and tips provide all the tools needed for a wonderful brunch, appetizer, dessert, or dinner party.  Those who love to cook and entertain can turn a meal with friends or family into a meal with a purpose, simply by asking each guest to make a donation to Komen for the Cure.  For a downloadable kit and more information, visit www.cookforthecure.com. 

Your Labor Day festivities can be a Cook for the Cure® event!
 In 2008 Cook for the Cure® poses the Affiliate Labor Day challenge! Turn your Labor Day festivities into a Cook for the Cure® party and receive prizes and gifts for your involvement in the breast cancer movement. Affiliates with the most parties or the most money raised on Labor Day are eligible to win valuable prizes from Cook for the Cure®, Presented by KitchenAid. To enter the challenge and for more information, please email alam@digitas.com

Additionally in 2008, purchase any KitchenAid® countertop appliance from the pink product collection at www.CookForTheCure.com or www.ShopKitchenAid.com through the end of October and receive a free limited-edition Better Homes and Gardens® "Pink Plaid" cookbook by mail.The collection includes the popular Artisan® Stand Mixer, 12-Cup Food Processor and 5-Speed Blender (carrying suggested retail prices of $349.99, $249.99 and $149.99, respectively); each of which generates a donation to the cause when registered on www.CookForTheCure.com.

Program Information

Program Name: Cook for the Cure®, Presented By KitchenAid
Benefit to Komen for the Cure: a minimum 10 percent of the sales price of each pink item that is purchased and registered at www.cookforthecure.com
Suggested Retail: prices vary per product
Guaranteed Donation: $1 milllion
Product Available for Purchase: major retailers across the United States, www.cookforthecure.com and www.shopkitchenaid.com
Program Active: year round
2006 Contribution: more than $1 million
Total contribution since program’s inception: more than $6 million
Total number of years for program: 8 years

KitchenAid is a member of the Komen Million Dollar Council.

KitchenAid mixer KitchenAid utensils